A strong Signal for our growth Journey
At the EY Scale-up Award 2026, NXRT received two distinctions: finalist in the “Mobility & Transport” category and a silver badge.
This continues the success of the previous year. In 2025, NXRT was already recognized at the EY Scale-up Award in the “Industry & DeepTech” category as well as in the special “Spin-off” category. This renewed double recognition shows that our growth journey continues consistently and that our approach is convincing both technologically and entrepreneurially.
For us, this year’s awards are a special confirmation. They show that our development is not only technologically relevant, but is also perceived as a scalable business model with strong potential for the mobility industry.
A stage for Austria’s strongest Scale-ups
The EY Scale-up Award is one of the most important awards for Austrian companies in the growth phase. It recognizes start-ups and scale-ups that stand out through innovation, entrepreneurial development and sustainable growth.
The selection process includes not only a classic jury evaluation, but also a comprehensive Growth Maturity Assessment. This assessment analyzes key areas such as strategy, organization, market positioning and scalability. The gold, silver and bronze scale-up badges serve as visible quality seals for the growth and investment readiness of the recognized companies.
Finalist in „Mobility & Transport“
As a finalist in the “Mobility & Transport” category, NXRT was recognized as one of the companies creating new impulses for the future of mobility.
With our Mixed Reality solutions, we connect digital technologies with concrete applications in the automotive industry. Our goal is to make vehicle presentations, product training and sales processes more flexible, vivid and efficient.
The finalist recognition confirms that this approach is not only a technological advancement, but can also make a concrete contribution to the further development of automotive retail.
Silver Badge for Growth and Scalability
In addition, NXRT received a silver badge at the EY Scale-up Award 2026.
The scale-up badges are based on the evaluation of a company’s growth maturity. They consider, among other things, how clearly a business model is positioned, how scalable its processes and structures are, and how well the company is prepared for its next growth steps.
The silver badge is therefore not only recognition of what has already been achieved, but also a confirmation of the foundation on which NXRT can continue to grow.
Technology that delivers real Value
For us, awards are not an end in themselves. What matters is that our technology creates measurable value in daily use.
With HeroShow, we support car dealerships, importers and manufacturers in making vehicles experienceable even when they are not physically available. Mixed Reality thus evolves from an innovative technology into a practical tool for consultation, sales and training.
The two awards once again encourage us to continue on this path consistently: with solutions that are technically convincing, easy to use and internationally scalable.
Growing together
NXRT’s journey so far would not have been possible without the commitment of our team, the trust of our customers and the close collaboration with our partners.
The awards are therefore also a recognition of everyone who supports and helps shape our development.
We are delighted about this double recognition – and even more excited about the next steps.
Conclusion: Recognition and Motivation at the same Time
Following the two EY awards in 2025, the finalist recognition in “Mobility & Transport” and the silver badge now further confirm that NXRT stands on a strong technological and entrepreneurial foundation.
For us, they are both recognition and motivation: to continue developing innovative solutions, open up new markets and establish Mixed Reality permanently in everyday automotive sales.
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Discover more about our products and technology or get in touch with our team directly.
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